All tagged business news

5 E-commerce Marketing Trends in 2022

E-commerce marketers are currently bracing themselves for another year of turbulence in the marketplace. A combination of supply chain issues, inflation, and pandemic-induced shifts in buying behavior will continue to demand that marketers have the ability to find quick and clever ways to overcome difficulties and exploit opportunities that present themselves.

There are five key trends that will determine what successful e-commerce marketing will look like in 2022. Let’s take a look at what 2022 has in store for us.

From Set Back to Come Back: Strategies for 2021

In 2020, I met with and surveyed business owners and entrepreneurs every single week for months and months. Overall, 67% said their revenues were negatively affected by COVID-19, 20% managed to hold their ground and 13% grew. Given that, the vast majority of businesses out there need to move from what I call set back to come back as soon as possible. Here are some actionable tips on how to make a comeback in 2021.

7 Simple Steps to Influence Others on a Higher Level

To say 2020 was a tough year is a huge understatement. To make the most of 2021, we need to take a step back and look at the so-called “influencers” vying for our influence. From spiritually bankrupt politicians to super-wealthy tech geniuses to charismatic personalities who sway audiences to buy their favorite (sponsored) products, these larger-than-life figures dominate our headlines and social media feeds—but they don’t fill our yearning for authentic, heart-driven leadership.

Karen McGregor says a true influencer is a natural connector, engager, and leader—someone who creates good outcomes for themselves and others. If the world has ever needed this kind of influencer, it’s now. Here’s how you can lay the groundwork for becoming one in the new year.

2021 Trends: The Future of E-commerce

Cyber Monday recently cemented its reign as the biggest online spending event, with U.S. retailers raking in a record $10.8 billion. This comes as Black Friday became the second-largest online spending day in U.S. history, setting the pace for what analysts are coining “Cyber Months”.

This year has witnessed retail rules rewritten, with cross-border e-commerce sales soaring 21% in the first half.

Is Staying Fit While Traveling Possible?

If you’re like me, you’re on the road a lot, which means you spend a ton of time hopping from one hotel to the other and changing your routine based on what’s on the agenda! You also probably know that while staying on track all the time is ideal, sticking to your normal workout routine while you’re on the move can sometimes be challenging. Now, here are some other tips you can use to stay fit while traveling.

Become an Entrepreneur at Any Stage of Your Career

Many of us dream of owning our own business and of the freedom that might entail. No matter what stage of your career you’re in, it’s never too late if you’re willing to make a serious commitment and can afford potential financial instability for the first few years of owning your own business, it’s never truly too late. Before you make the leap, consider the following tips:

6 Reasons Why You Need to Join A Mastermind Group

How does a mastermind work? This is where a group of eight to ten people who gather weekly or monthly to share their business challenges, developments, ideas, and experiences. You often have to be invited to be a part of this peer-to-peer mentoring meetup.

Here are six reasons why you need to start or join a mastermind group.