All tagged businesswomen

4Legz Founder Cynthia Murray: Creating Wholesome, Healthy Treats With Purpose

4Legz Founder Cynthia Murray: Creating Wholesome, Healthy Treats With Purpose

Yvon Lux

Born deaf, Cynthia Murray has always shared a deep, unspoken bond with animals. Over the years, she began rescuing deaf dogs and discovered just how much love, loyalty, and understanding they can offer without ever making a sound. These remarkable connections became her inspiration.

Frustrated by the lack of healthy, transparent treats on the market, Cynthia took matters into her own hands, baking her own recipes using only human-grade, organic ingredients. Her mission was simple: give her furry family members treats that are safe, wholesome, and made with love. From that passion, 4Legz was born.

Spa Owner Deisy Suarez-Giles Shares Her Journey From Dream To Destiny

Spa Owner Deisy Suarez-Giles Shares Her Journey From Dream To Destiny

Yvon Lux

Inspired by her neighbor in the Dominican Republic at a young age, Deisy Suarez learned beauty rituals and later used them to take care of her skin during the roughest New York City winters. She often dreamed of owning her own spa while window shopping in the city and envisioned herself as the next Elizabeth Arden, with a chain of spas similar to the Red Door. Deisy’s goal was not only to do what she loved but to make a difference in people's lives, create jobs, and help single moms who struggled to make ends meet in the beauty industry.

From Set Back to Come Back: Strategies for 2021

From Set Back to Come Back: Strategies for 2021

Yvon Lux

In 2020, I met with and surveyed business owners and entrepreneurs every single week for months and months. Overall, 67% said their revenues were negatively affected by COVID-19, 20% managed to hold their ground and 13% grew. Given that, the vast majority of businesses out there need to move from what I call set back to come back as soon as possible. Here are some actionable tips on how to make a comeback in 2021.

7 Simple Steps to Influence Others on a Higher Level

7 Simple Steps to Influence Others on a Higher Level

Yvon Lux

To say 2020 was a tough year is a huge understatement. To make the most of 2021, we need to take a step back and look at the so-called “influencers” vying for our influence. From spiritually bankrupt politicians to super-wealthy tech geniuses to charismatic personalities who sway audiences to buy their favorite (sponsored) products, these larger-than-life figures dominate our headlines and social media feeds—but they don’t fill our yearning for authentic, heart-driven leadership.

Karen McGregor says a true influencer is a natural connector, engager, and leader—someone who creates good outcomes for themselves and others. If the world has ever needed this kind of influencer, it’s now. Here’s how you can lay the groundwork for becoming one in the new year.

From Employee To Entrepreneur: Becoming Your Own Boss in 2021

From Employee To Entrepreneur: Becoming Your Own Boss in 2021

Yvon Lux
Blog, Business, Business Tips, How To, List, Lifestyle, Los Angeles, Orange County

Maybe you’ve dreamed of launching your own business for years, but couldn’t summon the nerve – or the capital – to pull it off. Perhaps 2020 proved disastrous to your career aspirations when the company you worked for downsized or shut down altogether – and out the door you went. Either way, 2021 could be the time to ask yourself this question: Are you ready to go from employee to entrepreneur?

4 Ways To Make A Seasonal Business Work

4 Ways To Make A Seasonal Business Work

Yvon Lux

An ever-changing economy creates new opportunities for entrepreneurs, even during these rocky times that COVID-19 has caused. Whether people are looking for a better work-life balance, a new job after having lost one, or an extra source of income, opening a seasonal business is one strategy that fits those goals.

Women: Transform A Dismal Year Into A Happier Personal Journey

Women: Transform A Dismal Year Into A Happier Personal Journey

Yvon Lux
Blog, Business, Business Tips, Health & Wellness, How To, List, Lifestyle, News, Self Help, Women, Women's Health

COVID-19 has played havoc with many people’s careers, but it may have been especially detrimental to women.

Research shows that working mothers are dropping out of the workforce much faster than working fathers, at least in part because many schools switched to remote learning and at least one adult needed to be in the home with the children. One study by McKinsey & Company and Lean In also found that one-fourth of women they surveyed at 317 companies are considering downshifting their careers or leaving the workforce entirely.

Fierce Female: Author & Strategist Ngan Nguyen Shares Success Tips

Fierce Female: Author & Strategist Ngan Nguyen Shares Success Tips

Yvon Lux
Business, Entrepreneur, Fierce Female, How To, Lifestyle, Self Help, Women, Orange County, Los Angeles, List

While building and maintaining a thriving business may not be easy, experts in entrepreneurial endeavors say that building a personal brand first is key. In fact, some studies show that today’s consumers trust big brands less and prefer buying from a person they view as authentic and relatable.

This fierce female author and intuitive strategist shares her tips to define your own success.

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