All tagged business report
In the crowded space of clean beauty, few brands feel as intentional and quietly powerful as Akar Skin. Founded in 2015 by Kate Chen, a former investment professional turned skincare founder, Akar has earned a following for its minimalist formulas, sensorial textures, and high-performance botanicals that are sourced with care. Before stepping into the wellness space, Chen built her career in the high-pressure world of finance, working in investment banking and private equity. It was her desire for a gentler and more grounded way to nourish the skin, and herself, that led to the creation of Akar.
To say 2020 was a tough year is a huge understatement. To make the most of 2021, we need to take a step back and look at the so-called “influencers” vying for our influence. From spiritually bankrupt politicians to super-wealthy tech geniuses to charismatic personalities who sway audiences to buy their favorite (sponsored) products, these larger-than-life figures dominate our headlines and social media feeds—but they don’t fill our yearning for authentic, heart-driven leadership.
Karen McGregor says a true influencer is a natural connector, engager, and leader—someone who creates good outcomes for themselves and others. If the world has ever needed this kind of influencer, it’s now. Here’s how you can lay the groundwork for becoming one in the new year.
Thanksgiving weekend may have looked different this year but Americans were still eager to spend. Data presented by Buy Shares indicates that the United States e-commerce Thanksgiving weekend shopping revenue hit $29.6 billion. The revenue is from Cyber Monday, Small Business Saturday, Black Friday, and Thanksgiving.
May is Asian American Pacific Heritage Month. According to Nielsen’s 2019 Diverse Intelligence Series, “Asian Americans offer unparalleled marketing opportunity for businesses and brands.” They are informed influencers and powerful purchasers as they lead in household income and education.
